Maury turns pennies into dollars. He created a product called Penny Portrait which is essentially a poster that you glue various shades of pennies to and once you are done, you have a mosaic portrait of Abraham Lincoln.
WHY SHOULD I LISTEN?
Even though Maury had zero prior skills selling anything online, he did not let that stop him. He took it one step at a time and launched an improved version of an existing product. A few years into it, he has now sold over 5,000 units of his Penny Portrait kit.
HOW WILL IT HELP ME?
Maury talked about something important in this episode – iterating on an existing idea. The idea was already out in the world but it was a poor quality version that he knew could be improved. He used some of his graphic design skills to make an improved version and launched it on his own eCommerce website. Often times there are products out there already that need to be improved and reintroduced to the public.